36Kr Holdings Inc.
36Kr Holdings Inc. is classed by the SEC under Services-Business Services, NEC (industry code 7389), based in Chaoyang District, Beijing, CN. Its latest filed balance sheet shows total assets of $89 million (its filed statements).
vs its business-model standard
Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a marketplace business: prior from its industry code (SEC 7389, Services-Business Services, NEC); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.
The grade, in three tenses
Headline 4.5 out of ten, 7 of 9 metrics filed and 2 estimated: past 4.7 out of ten, present 4.7 out of ten, future 4.2 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.
The nine metrics
- Surviving crises (past): 7.9 out of ten. No warning events in its filings since 2019. 79th percentile among 105 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Track record (past): 2.8 out of ten. +8.3% a year over 9 filed years; profitable in 4 of 9. 28th percentile among 99 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Shareholder treatment (past): 5.1 out of ten. CrossAssetData estimate 5.1/10, confidence 35 of 100 (one part). 51st percentile among 98 sector filers. A CrossAssetData estimate, not a filed reading: one part, confidence 35 of 100; a filing that carries the missing parts replaces this estimate with the filed reading.
- Financial health (present): 6.0 out of ten. ROE 9%: 9¢ of profit per shareholder dollar. Leverage 57%: owes 57¢ per asset dollar. 60th percentile among 98 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Industry position (present): 3.4 out of ten. bottom 34% of 101 in its family; net margin 5%. 34th percentile among 101 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Leadership (present): 5.3 out of ten. CrossAssetData estimate 5.3/10, confidence 20 of 100 (family median). 50th percentile among 75 sector filers. A CrossAssetData estimate, not a filed reading: family median, confidence 20 of 100; its next annual report on file with the inputs replaces this estimate with the filed reading.
- Room to expand (future): 5.5 out of ten. top 45% of 99 in its family for room to expand. 55th percentile among 99 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Growth drivers (future): 1.3 out of ten. bottom 13% of 99 in its family for growth drivers. 13th percentile among 99 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Expectations vs reality (future): 8.1 out of ten. top 19% of 93 in its family for expectations against reality. 81st percentile among 93 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
The filing record
Newest annual report: Form 20-F filed 2026-04-23 for the period ended 2025-12-31 (on EDGAR). Newest filing: Form EFFECT, 2026-09-28. Filings on record since 2019. Read from EDGAR 2026-10-12.
Where the revenue comes from
Product and service lines in fiscal 2025: Advertising 79%, Consulting Services 10%, Institutional Investor Subscription Services 7%, Online Or Offline Events Services 3%, Integrated Marketing Services 1%. As tagged in its annual report (Form 20-F, filed 2026-04-23).
Who runs it
Feng, Dagang (Chief Executive Officer); Li, Xiang Neil (Chief Financial Officer); Li, Yang Sylvia (Chief Content Officer); Xu, Wei (director); Xu, Jing (director); Sin, Hendrick (director). 6 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-09-30.
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