Jumia Technologies AG
Jumia Technologies AG is classed by the SEC under Retail-Catalog & Mail-Order Houses (industry code 5961), based in Berlin. In its latest annual figures on file, for the fiscal year ended 2025-12-31, it reported revenue of $189 million and a loss of $62 million (its filed statements).
vs its business-model standard
Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a retail business: prior from its industry code (SEC 5961, Retail-Catalog & Mail-Order Houses); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.
The grade, in three tenses
Headline 4.3 out of ten, 7 of 9 metrics filed and 2 estimated: past 3.4 out of ten, present 3.2 out of ten, future 6.7 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.
The nine metrics
- Surviving crises (past): 5.0 out of ten. 1 warning event since 2018; the latest 2023-04-28. 50th percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Track record (past): 2.2 out of ten. +0.9% a year over 7 filed years; profitable in 0 of 7. 22nd percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Shareholder treatment (past): 2.0 out of ten. CrossAssetData estimate 2.0/10, confidence 35 of 100 (one part). 20th percentile among 29 sector filers. A CrossAssetData estimate, not a filed reading: one part, confidence 35 of 100; a filing that carries the missing parts replaces this estimate with the filed reading.
- Financial health (present): 3.1 out of ten. ROE -239%: lost 239¢ per shareholder dollar. Leverage 81%: owes 81¢ per asset dollar. 31st percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Industry position (present): 2.4 out of ten. bottom 24% of 29 in its family; net margin -32.6%. 24th percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Leadership (present): 4.7 out of ten. CrossAssetData estimate 4.7/10, confidence 20 of 100 (family median). 50th percentile among 19 sector filers. A CrossAssetData estimate, not a filed reading: family median, confidence 20 of 100; its next annual report on file with the inputs replaces this estimate with the filed reading.
- Room to expand (future): 5.8 out of ten. top 42% of 29 in its family for room to expand. 58th percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Growth drivers (future): 6.4 out of ten. top 36% of 29 in its family for growth drivers. 64th percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Expectations vs reality (future): 7.8 out of ten. top 22% of 25 in its family for expectations against reality. 78th percentile among 25 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
The filing record
Newest annual report: Form 20-F filed 2026-02-24 for the period ended 2025-12-31 (on EDGAR). Newest filing: Form F-3ASR, 2026-08-28. Filings on record since 2018. Read from EDGAR 2026-10-12.
Where the revenue comes from
By geography: Ivory Coast 28%, Nigeria 20%, East and South Africa 17%, Egypt 17%, Senegal and Ghana 10%, Tunisia, Morocco and Algeria 9%. As tagged in its annual report (Form 20-F, filed 2026-02-24).
Who runs it
Dufay, Francis Michel Daniel (Chief Executive Officer); Maillet-Mezeray, Antoine (EVP Finance & Operations); Hiridjee, Hassanein Shahreza (director); Adesina, Akinwumi Ayodeji (director); Faw, Benjamin Taylor (director); Klein, Jonathan D (director); Calloc'H, Pierre-Yves (director); Eriksson, Anne Kembene Ooga (director); Judja-Sato, Blaise (director). 9 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-09-30.
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