Betterware de Mexico, S.A.P.I. de C.V. is classed by the SEC under Retail-Catalog & Mail-Order Houses (industry code 5961), based in Zapopan, Jalisco, MX. Its filings are on EDGAR under CIK 1788257; the figures the desk reads are not on file yet.
Retail businessRetail-Catalog & Mail-Order HousesZapopan, Jalisco, MXfilings since 20198 of 9 filed, 1 estimated
Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a retail business: prior from its industry code (SEC 5961, Retail-Catalog & Mail-Order Houses); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.
The grade, in three tenses
Headline 5.5 out of ten, 8 of 9 metrics filed and 1 estimated: past 6.5 out of ten, present 6.4 out of ten, future 3.3 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.
The nine metrics
Surviving crises (past): 5.0 out of ten. 1 warning event since 2019; the latest 2023-04-28. 50th percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Track record (past): 8.3 out of ten. +38.4% a year over 9 filed years; profitable in 8 of 9. 83rd percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Shareholder treatment (past): 6.8 out of ten. Share count grew 0.2% a year. 47% of cash flow returned. Insiders: 0 sales, 11 purchases. 68th percentile among 20 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Financial health (present): 6.2 out of ten. ROE 61%: 61¢ of profit per shareholder dollar. Leverage 89%: owes 89¢ per asset dollar. 62nd percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Industry position (present): 7.9 out of ten. top 21% of 29 in its family; net margin 5%. 79th percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Leadership (present): 4.7 out of ten. CrossAssetData estimate 4.7/10, confidence 20 of 100 (family median). 50th percentile among 19 sector filers. A CrossAssetData estimate, not a filed reading: family median, confidence 20 of 100; its next annual report on file with the inputs replaces this estimate with the filed reading.
Room to expand (future): 6.0 out of ten. top 40% of 29 in its family for room to expand. 60th percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Growth drivers (future): 3.0 out of ten. bottom 30% of 29 in its family for growth drivers. 30th percentile among 29 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Expectations vs reality (future): 1.9 out of ten. bottom 19% of 25 in its family for expectations against reality. 19th percentile among 25 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
The filing record
Newest annual report: Form 20-F filed 2026-04-30 for the period ended 2025-12-31 (on EDGAR). Newest filing: Form 6-K, 2026-10-01. Filings on record since 2019. Read from EDGAR 2026-10-12.
Where the revenue comes from
By geography: Mexico 93%, United States 7%, EC under 1%, GT under 1%. As tagged in its annual report (Form 20-F, filed 2026-04-30).
Who runs it
Chevallier, Andres Campos (CHIEF EXECUTIVE OFFICER); Zanella, Raul Luis Del Villar (Chief Financial Officer); Labarthe, Mauricio Alvarez Morphy (Chief Information Officer); Chevallier, Santiago Campos (MD Betterware Mexico); Salazar, Fernando (STRATEGY OFFICE SENIOR MANAGER); Augusto, Ana Cecilia (MD Betterware Andean Region); De, La Fuente Mauricio Emigdio Santa Cruz (Corporate Logistics Director); Gordoa, Maria (CCO - Jafra US); Latapi, Leonardo De Jesus Ayala (CBIO); Mantey, Eduardo Vladimir Szymanski (Human Resources Director); and 11 more. 21 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-09-30.
Every stock is a company. We grade the company behind the stock. CrossAssetData is a company research product: no investment advice, no price targets, no price predictions; every claim carries its source, and unseen means unseen. The full file draws when the page's script runs: the essentials, the balance sheet, the estimators, the trend, and every filing of the last ten years.