YETI Holdings, Inc.
YETI Holdings, Inc. is classed by the SEC under Sporting & Athletic Goods, NEC (industry code 3949), based in Austin, TX. In its latest annual figures on file, for the fiscal year ended 2026-01-03, it reported revenue of $1.9 billion and a profit of $165 million (its filed statements).
vs its business-model standard
Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a product business: prior from its industry code (SEC 3949, Sporting & Athletic Goods, NEC); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.
The grade, in three tenses
Headline 6.6 out of ten, 9 of 9 metrics filed: past 6.6 out of ten, present 7.5 out of ten, future 5.6 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.
The nine metrics
- Surviving crises (past): 5.8 out of ten. 1 warning event since 2017; the latest 2021-03-05. 58th percentile among 13 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Track record (past): 6.9 out of ten. +9.6% a year over 10 filed years; profitable in 10 of 10. 69th percentile among 12 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Shareholder treatment (past): 7.2 out of ten. Share count shrank 2.2% a year. 62% of cash flow returned. Insiders: 2 sales, 0 purchases. 72nd percentile among 8 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Financial health (present): 8.1 out of ten. ROE 25%: 25¢ of profit per shareholder dollar. Leverage 47%: owes 47¢ per asset dollar. 81st percentile among 12 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Industry position (present): 8.2 out of ten. top 18% of 12 in its family; net margin 8.9%. 82nd percentile among 12 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Leadership (present): 5.2 out of ten. top 48% of 9 in its family for leadership; chief executive since 2018. 52nd percentile among 9 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-09).
- Room to expand (future): 5.7 out of ten. top 43% of 12 in its family for room to expand. 57th percentile among 12 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Growth drivers (future): 5.9 out of ten. top 41% of 12 in its family for growth drivers. 59th percentile among 12 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Expectations vs reality (future): 4.8 out of ten. bottom 48% of 10 in its family for expectations against reality. 48th percentile among 10 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
The filing record
Newest annual report: Form 10-K filed 2026-02-27 for the period ended 2026-01-03 (on EDGAR). Newest quarterly report: Form 10-Q filed 2026-08-13 for the period ended 2026-07-04 (on EDGAR). Newest results release: Form 8-K filed 2026-08-13 (on EDGAR). Newest filing: Form 8-K, 2026-09-17. Filings on record since 2016. Read from EDGAR 2026-10-12.
Where the revenue comes from
Product and service lines in fiscal 2025: Drinkware 58%, Coolers and Equipment 40%, Product and Service Other 2%. By geography: United States 79%, International 21%. As tagged in its annual report (Form 10-K, filed 2026-02-27).
Who runs it
Reintjes, Matthew J (Chair, President and CEO); Bomar, Scott C (SVP, CFO and Treasurer); Mcmullen, Michael John (CFO); Barksdale, Bryan C. (SVP, CLO and Secretary); Duff, Martin (SVP Supply Chain & Operations); Arens, Arne Magnus (director); Axelrod, Elizabeth L (director); Dean, Alison (director); Gibeau, Frank D (director); Kelley, Mary Lou (director); and 3 more. 13 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-09-30.
This file: Overview · Past · Present · Future · Filings · every company on file
Every stock is a company. We grade the company behind the stock. CrossAssetData is a company research product: no investment advice, no price targets, no price predictions; every claim carries its source, and unseen means unseen. The full file draws when the page's script runs: the essentials, the balance sheet, the estimators, the trend, and every filing of the last ten years.