Planet Labs PBC
Planet Labs PBC is classed by the SEC under Radio & Tv Broadcasting & Communications Equipment (industry code 3663), based in San Francisco, CA. In its latest annual figures on file, for the fiscal year ended 2026-01-31, it reported revenue of $308 million and a loss of $247 million (its filed statements).
vs its business-model standard
Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a product business: prior from its industry code (SEC 3663, Radio & Tv Broadcasting & Communications Equipment); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.
The grade, in three tenses
Headline 4.9 out of ten, 8 of 9 metrics filed and 1 estimated: past 4.2 out of ten, present 4.3 out of ten, future 6.2 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.
The nine metrics
- Surviving crises (past): 1.9 out of ten. 5 warning events since 2020; the latest 2024-04-05. 19th percentile among 21 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Track record (past): 6.9 out of ten. +21.5% a year over 7 filed years; profitable in 0 of 7. 69th percentile among 21 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Shareholder treatment (past): 2.4 out of ten. Share count grew 4.8% a year. 0% of cash flow returned. Insiders: 26 sales, 1 purchases. 24th percentile among 12 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Financial health (present): 3.0 out of ten. ROE -131%: lost 131¢ per shareholder dollar. Leverage 84%: owes 84¢ per asset dollar. 30th percentile among 21 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Industry position (present): 4.6 out of ten. bottom 46% of 21 in its family; net margin -80.2%. 46th percentile among 21 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Leadership (present): 6.6 out of ten. CrossAssetData estimate 6.6/10, confidence 35 of 100 (one part). 66th percentile among 16 sector filers. A CrossAssetData estimate, not a filed reading: one part, confidence 35 of 100; a filing that carries the missing parts replaces this estimate with the filed reading.
- Room to expand (future): 7.8 out of ten. top 21% of 21 in its family for room to expand. 79th percentile among 21 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Growth drivers (future): 6.2 out of ten. top 38% of 21 in its family for growth drivers. 62nd percentile among 21 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Expectations vs reality (future): 3.0 out of ten. bottom 30% of 19 in its family for expectations against reality. 30th percentile among 19 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
The filing record
Newest annual report: Form 10-K filed 2026-03-23 for the period ended 2026-01-31 (on EDGAR). Newest quarterly report: Form 10-Q filed 2026-09-03 for the period ended 2026-07-31 (on EDGAR). Newest results release: Form 8-K filed 2026-09-03 (on EDGAR). Newest filing: Form 4, 2026-10-02. Filings on record since 2020. Read from EDGAR 2026-10-12.
Where the revenue comes from
By geography: United States 40%, EMEA 33%, Japan 12%, Ukraine 11%, Latin America 4%. As tagged in its annual report (Form 10-K, filed 2026-03-23).
Who runs it
Marshall, William Spencer (Co-Founder and CEO); Johnson, Ashley F. (President & CFO); Schingler, Robert H (Co-Founder Chief Strategy Off.); Brennan, Ita M (director); Robinson, Kristen (director); Raymond, John W (director); Bass, Carl (director); Gadde, Vijaya (director); Reese, Scott (director); Smith, Gary B (director). 10 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-10-02.
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