Perion Network Ltd.
Perion Network Ltd. is classed by the SEC under Services-Computer Programming Services (industry code 7371), based in Tel Aviv, IL. In its latest annual figures on file, for the fiscal year ended 2025-12-31, it reported revenue of $440 million and a loss of $8 million (its filed statements).
vs its business-model standard
Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a subscription business: prior from its industry code (SEC 7371, Services-Computer Programming Services); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.
The grade, in three tenses
Headline 4.8 out of ten, 8 of 9 metrics filed and 1 estimated: past 4.8 out of ten, present 5.7 out of ten, future 4.0 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.
The nine metrics
- Surviving crises (past): 7.3 out of ten. No warning events in its filings since 2017. 74th percentile among 34 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Track record (past): 3.4 out of ten. +3.9% a year over 10 filed years; profitable in 8 of 10. 34th percentile among 32 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Shareholder treatment (past): 4.9 out of ten. Share count shrank 4.3% a year. 0% of cash flow returned. Insiders: 10 sales, 0 purchases. 49th percentile among 20 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Financial health (present): 6.8 out of ten. ROE -1%: lost 1¢ per shareholder dollar. Leverage 26%: owes 26¢ per asset dollar. 68th percentile among 30 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Industry position (present): 3.7 out of ten. bottom 37% of 32 in its family; net margin -1.8%. 37th percentile among 32 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Leadership (present): 6.3 out of ten. CrossAssetData estimate 6.3/10, confidence 20 of 100 (family median). 50th percentile among 13 sector filers. A CrossAssetData estimate, not a filed reading: family median, confidence 20 of 100; its next annual report on file with the inputs replaces this estimate with the filed reading.
- Room to expand (future): 5.4 out of ten. top 46% of 31 in its family for room to expand. 54th percentile among 31 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Growth drivers (future): 4.1 out of ten. bottom 41% of 32 in its family for growth drivers. 41st percentile among 32 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Expectations vs reality (future): 2.9 out of ten. bottom 29% of 28 in its family for expectations against reality. 29th percentile among 28 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
The filing record
Newest annual report: Form 20-F filed 2026-03-16 for the period ended 2025-12-31 (on EDGAR). Newest filing: Form 4, 2026-10-05. Filings on record since 2005. Read from EDGAR 2026-10-12.
Where the revenue comes from
Product and service lines in fiscal 2025: Advertising 79%, Product and Service Other 21%. By geography: United States 73%, Other Geographic Area Member 27%. As tagged in its annual report (Form 20-F, filed 2026-03-16).
Who runs it
Jacobson, Tal Reuven (CEO and Director); Tzubery, Elad (CFO); Yap, Stephen Moore (CRO); Kaplan, Eyal (director); Marcus, Joy Sharon (director); Vorhaus, Michael (director); Drayman, Michal (director); Guy, Amir (director); Schwartz, Rami (director). 9 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-10-05.
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