El Pollo Loco Holdings, Inc.
El Pollo Loco Holdings, Inc. is classed by the SEC under Retail-Eating Places (industry code 5812), based in Costa Mesa, CA. Its latest filed balance sheet (2025-12-31) shows total assets of $609 million (its filed statements).
vs its business-model standard
Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a retail business: prior from its industry code (SEC 5812, Retail-Eating Places); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.
The grade, in three tenses
Headline 5.0 out of ten, 9 of 9 metrics filed: past 4.5 out of ten, present 5.1 out of ten, future 5.4 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.
The nine metrics
- Surviving crises (past): 2.2 out of ten. 1 warning event since 2017; the latest 2017-04-05. 22nd percentile among 43 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Track record (past): 5.1 out of ten. +1.7% a year over 8 filed years; profitable in 7 of 8. 51st percentile among 42 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Shareholder treatment (past): 8.2 out of ten. Share count shrank 7.0% a year. 60% of cash flow returned. Insiders: 0 sales, 0 purchases. 82nd percentile among 37 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Financial health (present): 7.1 out of ten. ROE 9%: 9¢ of profit per shareholder dollar. Leverage 52%: owes 52¢ per asset dollar. 71st percentile among 41 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Industry position (present): 4.3 out of ten. bottom 44% of 43 in its family; net margin 5.4%. 44th percentile among 43 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Leadership (present): 2.1 out of ten. bottom 21% of 28 in its family for leadership; chief executive since 2024. 21st percentile among 28 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-09).
- Room to expand (future): 5.7 out of ten. top 43% of 41 in its family for room to expand. 57th percentile among 41 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Growth drivers (future): 4.2 out of ten. bottom 42% of 42 in its family for growth drivers. 42nd percentile among 42 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Expectations vs reality (future): 7.0 out of ten. top 29% of 39 in its family for expectations against reality. 71st percentile among 39 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
The filing record
Newest annual report: Form 10-K filed 2026-03-13 for the period ended 2025-12-31 (on EDGAR). Newest quarterly report: Form 10-Q filed 2026-08-07 for the period ended 2026-07-01 (on EDGAR). Newest results release: Form 8-K filed 2026-08-06 (on EDGAR). Newest filing: Form 8-K, 2026-09-25. Filings on record since 2014. Read from EDGAR 2026-10-12.
Where the revenue comes from
Product and service lines in fiscal 2025: Service 83%, Franchise 11%, Franchise Advertising Fee 7%. As tagged in its annual report (Form 10-K, filed 2026-03-13).
Who runs it
Williams, Elizabeth Goodman (Chief Executive Officer); Fils, Ira (CHIEF FINANCIAL OFFICER); Babb, Douglas J (director); Davila, Tana (director); Faginas, Cody Nancy (director); Garrido, Frank (director); Gonzalez, Deborah (director); Taylor, Joseph G (director); Wright, Robert D. (director). 9 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-09-30.
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