Jowell Global Ltd. is classed by the SEC under Retail-Nonstore Retailers (industry code 5960), based in Shanghai, CN. In its latest annual figures on file, for the fiscal year ended 2025-12-31, it reported revenue of $165 million and a loss of $6 million (its filed statements).
Retail businessRetail-Nonstore RetailersShanghai, CNfilings since 20207 of 9 filed, 2 estimated
Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a retail business: prior from its industry code (SEC 5960, Retail-Nonstore Retailers); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.
The grade, in three tenses
Headline 4.1 out of ten, 7 of 9 metrics filed and 2 estimated: past 3.9 out of ten, present 3.8 out of ten, future 4.8 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.
The nine metrics
Surviving crises (past): 3.6 out of ten. 4 warning events since 2020; the latest 2025-04-30. 36th percentile among 18 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Track record (past): 5.0 out of ten. +31.6% a year over 8 filed years; profitable in 3 of 8. 50th percentile among 16 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Shareholder treatment (past): 2.6 out of ten. CrossAssetData estimate 2.6/10, confidence 35 of 100 (one part). 26th percentile among 18 sector filers. A CrossAssetData estimate, not a filed reading: one part, confidence 35 of 100; a filing that carries the missing parts replaces this estimate with the filed reading.
Financial health (present): 4.7 out of ten. ROE -55%: lost 55¢ per shareholder dollar. Leverage 48%: owes 48¢ per asset dollar. 47th percentile among 18 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Industry position (present): 2.0 out of ten. bottom 20% of 18 in its family; net margin -3.8%. 20th percentile among 18 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Leadership (present): 4.4 out of ten. CrossAssetData estimate 4.4/10, confidence 20 of 100 (family median). 50th percentile among 12 sector filers. A CrossAssetData estimate, not a filed reading: family median, confidence 20 of 100; its next annual report on file with the inputs replaces this estimate with the filed reading.
Room to expand (future): 3.9 out of ten. bottom 39% of 18 in its family for room to expand. 39th percentile among 18 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Growth drivers (future): 3.2 out of ten. bottom 32% of 16 in its family for growth drivers. 32nd percentile among 16 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
Expectations vs reality (future): 7.7 out of ten. top 23% of 15 in its family for expectations against reality. 77th percentile among 15 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
The filing record
Newest annual report: Form 20-F filed 2026-04-30 for the period ended 2025-12-31 (on EDGAR). Newest filing: Form S-8 POS, 2026-06-17. Filings on record since 2020. Read from EDGAR 2026-10-12.
Where the revenue comes from
Product and service lines in fiscal 2025: Health and Nutritional Supplements 79%, Cosmetic Products 14%, Household Products 6%, Other Service Fee under 1%. As tagged in its annual report (Form 20-F, filed 2026-04-30).
Who runs it
Li, Haiting (Chief Executive Officer); Zhao, Dan (Vice President); Qian, Lu (Chief Financial Officer); Wang, Haitao (director); Morris, William Joseph Jr. (director); Kuo, Yuyun Tristan (director). 6 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-09-30.
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