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Creative Realities, Inc.

Creative Realities, Inc. is classed by the SEC under Services-Computer Integrated Systems Design (industry code 7373), based in Louisville, KY. Its latest filed balance sheet (2025-12-31) shows total assets of $138 million (its filed statements).

Service-attach business Services-Computer Integrated Systems Design Louisville, KY filings since 2006 9 of 9 filed
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4.7/10headline grade
vs its business-model standard
5.0/10past 4.6/10present 4.4/10future

Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a service-attach business: prior from its industry code (SEC 7373, Services-Computer Integrated Systems Design); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.

The grade, in three tenses

Headline 4.7 out of ten, 9 of 9 metrics filed: past 5.0 out of ten, present 4.6 out of ten, future 4.4 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.

The nine metrics

  • Surviving crises (past): 3.0 out of ten. 9 warning events since 2017; the latest 2026-03-30. 30th percentile among 45 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
  • Track record (past): 7.7 out of ten. +34.3% a year over 9 filed years; profitable in 3 of 9. 77th percentile among 38 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
  • Shareholder treatment (past): 2.3 out of ten. Share count grew 16.3% a year. 0% of cash flow returned. Insiders: 1 sales, 2 purchases. 23rd percentile among 22 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
  • Financial health (present): 3.8 out of ten. ROE -38%: lost 38¢ per shareholder dollar. Leverage 86%: owes 86¢ per asset dollar. 38th percentile among 41 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
  • Industry position (present): 5.0 out of ten. bottom 50% of 40 in its family; net margin -14.5%. 50th percentile among 40 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
  • Leadership (present): 5.1 out of ten. top 49% of 25 in its family for leadership; chief executive since 2019. 51st percentile among 25 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-09).
  • Room to expand (future): 3.9 out of ten. bottom 38% of 39 in its family for room to expand. 38th percentile among 39 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
  • Growth drivers (future): 5.8 out of ten. top 42% of 38 in its family for growth drivers. 58th percentile among 38 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
  • Expectations vs reality (future): 3.0 out of ten. bottom 30% of 32 in its family for expectations against reality. 30th percentile among 32 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).

The filing record

Newest annual report: Form 10-K filed 2026-04-15 for the period ended 2025-12-31 (on EDGAR). Newest quarterly report: Form 10-Q filed 2026-08-14 for the period ended 2026-06-30 (on EDGAR). Newest results release: Form 8-K filed 2026-08-13 (on EDGAR). Newest filing: Form 10-Q, 2026-08-14. Filings on record since 2006. Read from EDGAR 2026-10-12.

Where the revenue comes from

Product and service lines in fiscal 2025: Hardware 37%, Managed Services 31%, Digital Media Advertising 17%, Installation Services 10%, Other Services 5%. By geography: United States 79%, Canada 21%. As tagged in its annual report (Form 10-K, filed 2026-04-15).

Who runs it

Mills, Richard C (Chief Executive Officer); Koshewa, Tamra L (Chief Financial Officer); Mudd, David Ryan (Interim CFO); Bell, David Arthur (director); Harris, Donald A (director); Nesbit, Stephen (director); Bosco, Michael (director); Ellis, Thomas B (director); Mcgrath, Daniel Francis (director); North, Run Strategic Opportunities Fund I, Lp (director); and 9 more. 19 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-09-30.

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