BuzzFeed, Inc.
BuzzFeed, Inc. is classed by the SEC under Communications Services, NEC (industry code 4899), based in New York, NY. In its latest annual figures on file, for the fiscal year ended 2025-12-31, it reported revenue of $185 million and a loss of $58 million (its filed statements).
vs its business-model standard
Three tenses, nine metrics. Unseen metrics stay unseen; the grade never fakes a number. Proxy era: provisional values, marked. Weighed as a subscription business: prior from its industry code (SEC 4899, Communications Services, NEC); the filing read can change it. All three tenses have at least two readings, so the archetype blend applies as printed.
The grade, in three tenses
Headline 3.7 out of ten, 8 of 9 metrics filed and 1 estimated: past 3.3 out of ten, present 3.3 out of ten, future 4.3 out of ten. The past asks what it actually did, the present what it is doing right now, the future what it is set up to do next.
The nine metrics
- Surviving crises (past): 1.5 out of ten. 11 warning events since 2020; the latest 2026-04-16. 15th percentile among 20 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Track record (past): 2.7 out of ten. -8.6% a year over 7 filed years; profitable in 2 of 7. 27th percentile among 17 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Shareholder treatment (past): 5.3 out of ten. CrossAssetData estimate 5.3/10, confidence 35 of 100 (one part). 53rd percentile among 18 sector filers. A CrossAssetData estimate, not a filed reading: one part, confidence 35 of 100; a filing that carries the missing parts replaces this estimate with the filed reading.
- Financial health (present): 4.1 out of ten. ROE -115%: lost 115¢ per shareholder dollar. Leverage 73%: owes 73¢ per asset dollar. 41st percentile among 18 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Industry position (present): 3.4 out of ten. bottom 34% of 19 in its family; net margin -31.2%. 34th percentile among 19 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Leadership (present): 1.6 out of ten. bottom 16% of 12 in its family for leadership; chief executive since 2026. 16th percentile among 12 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-09).
- Room to expand (future): 5.0 out of ten. bottom 50% of 18 in its family for room to expand. 50th percentile among 18 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Growth drivers (future): 2.6 out of ten. bottom 26% of 17 in its family for growth drivers. 26th percentile among 17 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
- Expectations vs reality (future): 6.2 out of ten. top 38% of 17 in its family for expectations against reality. 62nd percentile among 17 sector filers. A production reading, recomputed from the filings on every data build (read from EDGAR 2026-10-12).
The filing record
Newest annual report: Form 10-K filed 2026-03-16 for the period ended 2025-12-31 (on EDGAR). Newest quarterly report: Form 10-Q filed 2026-08-06 for the period ended 2026-06-30 (on EDGAR). Newest results release: Form 8-K filed 2026-08-04 (on EDGAR). Newest filing: Form 8-K, 2026-09-29. Filings on record since 2020. Read from EDGAR 2026-10-12.
Where the revenue comes from
Product and service lines in fiscal 2025: Advertising 50%, Commerce and Other 31%, Content 20%. By geography: United States 94%, International 6%. As tagged in its annual report (Form 10-K, filed 2026-03-16).
Who runs it
Allen, Family Digital, Llc (CEO); Folks, Byron Allen (CEO); Rothstein, Adam (Executive Chairman); Peretti, Jonah (President of BuzzFeed AI); Omer, Matthew (CFO); Arroyo, David (CLO); Rolle, Janet L (director); Gould, Eric (director); Hill, Terence (director); Karras, Sydnie (director); and 4 more. 14 officers and directors have filed their own trades in the last fifteen months, names and titles as filed with the SEC, through 2026-09-30.
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